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Researching Your Target Client: Side Effects May Include… (Target Client...
I should have warned you about two things. First, there’s a side effect to doing target client research: Feeling better about yourself. Just this week, someone left me a comment saying she’d read my...
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The Final Piece (Target Client Mastery 5/5)
My dad mused to me once, something like: “Isn’t it interesting that we tell our spouses we love them, over and over? We don’t just say “I love you, and I’ll let you know if that ever changes.” You...
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Airplane costume + the power of the unfinished
Every morning, my son asks me if we’re going to the airport. I say no, not today. Then he asks if he should get his shoes on, just in case I change my mind. He lives and breathes airplanes right...
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A Tool for When Inspirational Quotes Stop Working
When I took therapy classes in grad school, I expected the professors to be more…I don’t know…touchy-feely? Inspirational? It wasn’t like that at all. Most of them were extremely matter of fact. And I...
View ArticleFind and Replace Your Negative Thoughts
You know what a seriously under-celebrated feature of modern life is? “Find and Replace.” You know, like in Microsoft Word. It’s after the new year and you accidentally wrote 2021 a bunch of times...
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